The fitness app
without a streak to break.

No streaks. No leaderboards. No 28-day challenge. No guilt notification at 9pm. Just a quiet daily movement app that doesn't punish you for being a human.

Pre-order on the App Store

Free to try

Streaks aren't motivation.
They're a debt collector.

A streak works for the first two weeks. You feel proud. You log in. The number ticks up. Then life happens. You miss a day. The number resets to zero. And quietly, in the back of your mind, you decide the whole thing was a waste.

That isn't motivation. That's a behavioural trap built by growth teams to inflate retention metrics. It works on paper. It does not work for you.

Daily streak Don't break the chain Leaderboard Weekly challenge You missed a day Restart your streak

A clean slate every Monday.
No score to protect.

Baseline shows you a simple grid for the week. You either filled today or you didn't. There's no number that grows or resets. Nothing to lose. Miss Tuesday and Wednesday is exactly the same as it would have been. Miss the whole week and Monday comes anyway.

It turns out that when you remove the punishment, people show up more often, not less. Because the cost of returning is zero.

One button. Your daily session.

No library. No programs. No streaks. Just press start.

Baseline home screen with daily workout grid and start button
Press start

Today's session is already chosen. No browsing. No picking.

Bodyweight exercise session with animated 3D guide showing proper form
Follow the guide

A 3D guide walks you through every movement with written cues.

Breathwork session screen
Shift your state

Built-in breathwork to wind down, warm up, or reset.

Things Baseline does not have.

No streak counter
There is no number tracking how many days in a row you have shown up. There is nothing to lose by missing a day.
No leaderboard
No comparison to other users. No public profile. No friends list. Your fitness is not a competition.
No guilt notifications
We don't ping you to say you've fallen behind. The only notification is an optional reminder if you ask for one.
No challenges
No 28-day reset. No 75 hard. No December push. Movement is for life, not for a calendar window.
No score
No readiness score. No recovery score. No fitness age. Nothing to optimise. You either moved today or you didn't.
No social feed
No likes. No followers. No kudos. No public workout history.

$9.99 a year.
That's not a typo.

No servers. No VC funding. No team to scale. The app is built once and runs on your phone. So this is what it actually costs to make.

$9.99 USD/year

Free to try. Cancel anytime. No upsell to a coach, a course, or a piece of hardware.

A daily movement habit
without the guilt machine.

Pre-order on the App Store

Free to try

Read more: Why we built Baseline

Common questions.

Does Baseline have a streak counter?

No. Baseline has no streak counter, no leaderboard, and no guilt notifications. The weekly grid resets every Monday, so there is nothing to lose by missing a day.

How do I stay motivated without a streak?

You show up today or you don't. When you remove the punishment of broken streaks, people return more often, because the cost of coming back is zero.

Will Baseline send me guilt notifications if I miss a day?

No. There is one optional reminder you can turn on. There are no missed-session alerts, streak-break warnings, or push notifications designed to shame you into opening the app.

Launching May 2026 · Free to try Pre-order on the App Store